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zoey-lin-donki [2023/06/05 01:14] – zoey.linzoey-lin-donki [2023/06/07 18:58] (current) – zoey.lin
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 Made by: [[zoey-lin|Zoey]] Made by: [[zoey-lin|Zoey]]
  
-  - Spatial design is clearly different from most other stores, or from what we observed at Costco and Ikea. What effect might this have on influencing people to buy more?+  - The design points at Donki are very different from Costco and Ikea.
       - For the Donki spatial design, they put all of their product together and give the customer a lot of different choices, so it will let people feel like a treasure hunt game and encourage customers to browse and discover new products, which make people feel they can not miss any product so they buy more and more stuff. this point is very different from Costco and Ikea.       - For the Donki spatial design, they put all of their product together and give the customer a lot of different choices, so it will let people feel like a treasure hunt game and encourage customers to browse and discover new products, which make people feel they can not miss any product so they buy more and more stuff. this point is very different from Costco and Ikea.
       - In Costco and Ikea both two have large product displays, which let shoppers see the product, but Donki does not show any of the products, the only show of the product is the in-store commercial video.       - In Costco and Ikea both two have large product displays, which let shoppers see the product, but Donki does not show any of the products, the only show of the product is the in-store commercial video.
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 {{:zoey-spatial_design_in_donki-4.jpg?400|}} {{:zoey-spatial_design_in_donki-4.jpg?400|}}
  
-  - Things with the spatial design that make you confused.+  - Things with the spatial design that make me confused at Donki.
       - In Donki it sells a lot of products like snacks, frozen food, cosmetics, electronics, clothing…etc. Donki put the product too randomly so it is a little overcrowding, which makes people hard to find what they're looking for. For Donki the cumbersome layout can effectively attract shoppers but it can also be confusing for some other shoppers.       - In Donki it sells a lot of products like snacks, frozen food, cosmetics, electronics, clothing…etc. Donki put the product too randomly so it is a little overcrowding, which makes people hard to find what they're looking for. For Donki the cumbersome layout can effectively attract shoppers but it can also be confusing for some other shoppers.
       - Inside Donki it has in-store commercial videos for most of the products, for each commercial they turned the voices very loud, commercials are all put together and the background music is loud too. which makes the shoppers feel irritable and noisy.       - Inside Donki it has in-store commercial videos for most of the products, for each commercial they turned the voices very loud, commercials are all put together and the background music is loud too. which makes the shoppers feel irritable and noisy.
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