Fundamental Psychological Guidelines to Retail and Spatial Design
Made by: Zoey
Maslow's Hierarchy x2
Sensory input learning
Perception process learning
Influence perception experiment
Behavior Research (classmates too)
Linguistic techniques
Useful ideas from Costco, Ikea
Traffic observations
Needs and wants research
Goals
- Make customers look for all of the stuff in the shop
- Make customers stay in the shop as long as possible