Putting Together a Visual Message
By: Yuna
What level of Maslow's hierarchy will your message focus on and why is this kind of need so important for your audience?
- Love & Belonging or Self-actualization
- Play with other pretty girls and let people like them
Choose a main "truth" that you want your audience to hold (“You don’t have it but you should”)
- Being healthy is pretty.
- What is the main message that you want the audience to get from your message (“If you use this product, you can…”)
- If you eat this fruit, you can be thin.
What are the main colors you want (probably 3) to use in your visual message and why? What is the effect and emotion you want the audience to get?
- bright pink, bright green, bright yellow.
- I think I will use pink to let my audience feel pretty, because pink is represent liveliness(有氣色).
- I think I will use green to let my audience have a feeling about health, because green represents nature, and also most of the vegetables are green.
- I think I will use yellow to let my audience have a feeling about energy, because yellow will let people feel happy and have energy.
What are the supporting props (3 or more) you will include in your shoot, and what are the reasons for using each of these props?
- One of the supporting props will be flowers. The reason is that flowers represent pretty and cute.
- One of the supporting props will be dumbbell(啞鈴). The reason is that dumbbells represent exercise, and exercise connects to being healthy.
- One of the supporting props will be make-up.
Who have you chosen to be the subject that will be displaying the use of your product and why?
What will the model be doing in the shoot and why?
- A person is cutting the fruit and there is a rose beside them.
- Knife
- 砧板
What props (3 or more) will you include in your shoot with the model, and what are the reasons for those props?
- Flowers(粉色鬱金香)
- Dumbbell(啞鈴)
- 香水
- Make-up
- Yoga Mat